The first thing I did when starting my music marketing agency back in 2016 was hire a team of VAs to manually map the social graphs of every Musical.ly creator with over 100k followers. It was a painful process. In this video I show you how to do it with one click—by connecting your Airtable base to the Soundcharts API.

Beyond picking up a few tips, I hope this video helps you see the enormous opportunity Airtable offers when you stop lumping it in with all the other out-of-the-box project management tools. Custom, productivity-multiplying business software that would otherwise take years and $millions to develop can be created on Airtable in a matter of days by everyday people like you and me. Let that sink in!

I believe we’re in the final three years of a 'systems renaissance'. By the time it’s over, every business in the world will have an in-house Citizen Developer department—a group of counterculturists tasked with building low-code software tools for every team, role and use-case.

But the clock is ticking. This space grows more complex and competitive every day (and that’s without diving down the AI Agent rabbit hole🤦♂️). So, I encourage you to start building your Airtable skills now—before the rest of the world realizes how valuable they are. First place is a business and life that you love. Last place? A lifetime of job security. What do you have to lose?